One of the tools used by content creation and distribution departments. It helps get organised and do things in advance. An editorial calendar with clearly defined content publication goals is also helpful in analysing strategy and verifying if the message is coherent. With an editorial calendar you can plan a publication that is coherent and evenly spaced in time. All it takes is a table in Excel with defined dates and article titles.
Pozostałe kategorie: top trends, power of contentic, school of contentic, B2E, B2C, B2B