The paper will endure, but the readers – not necessarily. Here's about a few things authors should avoid not to become the protagonists of […]
Magdalena Kozińska
About the power of content and serious challenges that marketers need to face to attract customers with content marketing, tells Clare Hill, director general […]
Olga Fedorova
Custom press is no longer the poor relative of commercial press. The trend is actually beginning to alter. Large commercial publishing houses are trying […]
Marcin Rutkowski
The content marketing sector is growing dynamically, a fact confirmed by regular research by the Content Marketing Institute. The results of surveys from the […]
Katarzyna Petruk
– Show people and their emotions – encourages Christian Graf-Simpson who was responsible for the development of the Red Bulletin's iPad-App – And if […]
Katarzyna Petruk
Companies in Germany are starting to understand the meaning of communication between the real world and the digital world. New channels appear to reach […]
Michael Hoeflich
Custom Content Council and Content Wise in the “Social Media in the Content Mix” research from 2013 reflected on the meaning of the social […]
Katarzyna Petruk
Two years ago custom press was an important element of marketing activities developed for customers.
Katarzyna Petruk
Before a company makes an investment it needs to know if and how much it can gain. When convincing customers to content marketing, it […]
Magdalena Kozińska
That's all it takes for content marketing to be effective. Here's a handful of golden rules.