The Challenge: New brand book

Who uses brand books? Contrary to what you may think, they are not only for external communication but also for internal communication specialists – […]

Ewelina Jamka

★ 4 minutes czytania

In praise of simplicity


Does content marketing require complicated actions and advanced technologies? Not always. A simple message and non-complicated form are often the best choice. But what […]

Ewelina Jamka

★ 3 minutes czytania

Style and craziness, or why we cheer for wise layouts?

Sometimes the former is enough:) but it’s also good to go a little bit crazy once in a while, if only the owner of […]

Ewelina Jamka

★ 3 minutes czytania

Professional photo shoot for employees – unnecessary expense?

So what’s it like with those magazines for employees? Is a photo shoot in that case an unnecessary expense or an essential part of […]

Paulina Grzęda

★ 5 minutes czytania

Slow content marketing

Following slow food and slow movement, the time has come for slow content marketing. It is a reply to the flow of content marketing […]

Ewelina Jamka

★ 4 minutes czytania

Computer vs. Creativity

Employee's creativity and efficient thinking is worth his weight in gold. Ironically, fruits of man's creativity – technology and the Internet – impair our […]

Katarzyna Petruk

★ 12 minutes czytania

Pumpkin is content

How is content marketing different from a pumpkin? Apparently, it’s hardly different at all:) Ever since content marketing became a must have for marketing […]

Ewelina Jamka

★ 3 minutes czytania

Summer countdown

While you, dear clients, and you, dear colleagues who went on vacation were wrinkling your noses looking for the best spot on the beach, […]

Ewelina Jamka

★ 2 minutes czytania

Be all in or get all out. There is no halfway

Why did I go to Cleveland again to the Content Marketing World? It’s because of the people. People close to my heart and close […]

Urszula Radzińska

★ 4 minutes czytania

Slave or ambassador?

Do employees need to like their company? Is it worth striving for it? Maybe it’s enough they are competently performing their duties?

Urszula Radzińska

★ 3 minutes czytania